YouTube announced that Shorts now attract over 10 billion views per day, cementing its position as a short‑form video powerhouse.
Overview
Creators are uploading more than 50 million Shorts every day, with music‑backed clips and quick tutorials leading the charge.
Impact
Channels posting Shorts see a 40% increase in subscriber growth compared to those focusing solely on long‑form content.
Best Practices
- Keep storytelling tight—aim for 15–30 seconds to maximize retention.
- Incorporate trending audio clips and hashtags early to ride the algorithm’s wave.
- Add shortcut CTAs (e.g., “Follow for more”) in the first 3 seconds to prompt engagement.